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Blog/Insights

  • AI-generated graphic depicting two men shaking hands in the foreground with the flags of different countries, a large globe, and symbols of currency in the background. Use brandme to get a US trademark for foreigners. We explain how non-US residents can apply for a US trademark

    Brandme: Your Trusted Partner in Foreign Trademark Registration

      When it comes to registering a foreign trademark in the United States, navigating the legal requirements can be daunting. Foreign applicants must comply with specific regulations, including the crucial step of retaining the services of a licensed U.S. attorney to represent them before the USPTO. This requirement ensures...

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  • The Intersection of Trademark Law, Fair Use, and the First Amendment

    Introduction Trademark law plays a critical role in protecting the unique identities and reputations of businesses and their products. However, the concept of “fair use” within trademark law has added complexity to the legal landscape. Four landmark cases – ROGERS v GRIMALDI, MATTEL, INC. v. MCA RECORDS, INC., JACK...

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  • Navigating Trademark Law and the First Amendment:
    The JACK DANIEL’S Case

    Trademark registration is a crucial step for businesses looking to protect their brand identities and products. In the ever-evolving landscape of trademark law, it’s essential to stay informed about key legal precedents and decisions that shape the way trademarks and free expression interact. One such landmark case that provides...

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