What are the potential drawbacks to not federally trademarking my logo?
One potential drawback of not federally trademarking your logo is that another company could apply for the same or a similar logo and potentially oppose your use of the logo if it has not been federally trademarked, sue you for damages, and obtain a court order that forces you to stop using your mark. Registering your logo provides legal protection and establishes your exclusive rights to the logo, helping to prevent others from using it in a way that could create confusion in the marketplace.