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What is a “specimen” of use and how does it differ from the “drawing”?

  • What is a “specimen” of use and how does it differ from the “drawing”?

    When you apply to register your trademark, you will need to provide a specimen of use. A specimen is a sample that demonstrates how you actually use the mark on your goods or with your services in commerce. It is different from a drawing, which only depicts the mark itself without any other matter in the image. The specimen shows how purchasers encounter the mark in the marketplace, such as on labels or your website. When you request to register your trademark through brandme, an attorney representing you can help determine what an acceptable specimen and drawing should be.